DR: Talking to them, I understand their approach to making environmentally sound products is to design things that will last for a very long time. Moving on from Palisade, I am interested to find out about what is going on now at Hay. With the recent collaboration with Herman Miller, what can we expect to see in the next few years?
RH: The idea around the collaboration with Herman Miller is about both selling our products in the North American market, but also finding a way of producing our designs in North America. We couldn’t have found a better partner for that than Herman Miller. What is on the agenda right now is the aim to produce where we are selling. Which means we will have a hub in Europe, a network of suppliers, who will produce what we are selling here. Then a hub in Asia, in Shanghai, as we have opened a number of stores in China, Japan, and Korea.
DR: I understand you are launching some new products later in the year at the 3 Days of Design event in Copenhagen. Can you give us an idea of what we can expect to see?
RH: We are building up a new lighting collection, which is quite exciting. We are launching a new member of the About a Chair range, that has been a lot of fun to work with. It is about comfort, which I think is related to the fact I just turned fifty. This is the joke in the studio, that I care more about comfort now. We also have a new chair (the Half-Time) that has been designed by Cobe Architects (in Denmark), who have also designed a fantastic building in Germany. This is something that we are following up with at the moment, create things that have a stronger reference to architecture. It means that we are trying to work with the architects to create products for their buildings, which is something that I find very inspiring. It is the way people worked in the old days, and many of the best chairs have actually been designed for buildings. Think Arne Jacobsen, Mies, Le Corbusier, the whole gang. I think it is something that has been forgotten a bit, for us it is a good way to work right now. Rather than just making up design briefs that we think are relevant, that is something that we care a lot about.
We would like to say a big thank you to Rolf for giving us his thoughts.
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