A few designers I have talked to recently have been reemphasising how important it is to play.
When you are studying you have got that time to play. You don’t have to worry about how much things would sell for, or how you are going to make something. That is so important, because you can really develop your style.
A lot of your early work came from that period when you were studying, playing and just messing about a bit.
It did. It is just hard to have time to do that when you have got to make a living, but I have realised that it is really important, and I don’t want to just be churning stuff out all the time.
Being creative and then taking it to market and making it successful is a different skill too.
Some people might spend their life painting and never really have any success from it, but for them that is the most important thing in the world, just the process. The next person might just hit it lucky, but they are no better than the other person, but in the world’s eyes they are, and they make a crazy living from it, but it is all subjective. I do always have that kind of argument in my head, that I want to do something creative that challenges me and pushes the boundaries a bit more, but at the same time I have to make sure it sells. I am looking for that balance, because I don’t want to just be on my own, I do want to have a company and people around.
The creatives I know who seem the most at peace are the ones who do some work, or a design, and it gets out into the world, and then they move on to the next project, then they do it again, then they move onto the next one and do it again – they don’t seem stuck.
I think I had become a bit trapped by the success I had had. I was worried about changing the style and aesthetic, because I might lose the customers I have got and alienate people, but then I thought, if I don’t try this, I am never going to know.
I think they will come with you, the creative landscape is always changing, people like new exciting things. So, what are you doing now to make sure you can keep that creative part of you working? Are you painting every day?
Not every day, but definitely a lot more than I used to. I am just trying to take a day a week when I don’t come in the studio, giving myself time to sketch, draw and look at things. I have got some ideas now for a kind of one off chair, made from wood, sort of taking my drawings and making them into something three dimensional, but it is early days for that.