Our flagship store, SCP East, is truly the beating heart of the whole company.
Housed in a former furniture-manufacturing warehouse, it is one of London’s largest design stores and has had its doors open for business since 1985. Spread across two sizable floors, the store is a feast of design, accommodating both those looking to furnish the whole home or those in search of smaller affordable items of classic design.
The first floor is home to larger pieces of furniture, lighting and rugs, whilst also containing the ever evolving “chair wall”, which reads like a datum of good chair design. The ground floor is given over to smaller design items such as kitchenware, tableware, bathroom accessories, stationery, toys, technology items, luggage and knitwear. It also has an area completely devoted to contemporary lighting and a good selection of design books and magazines.
SCP East has become a well-loved part of the local fabric in the East End. It attracts visitors from both near and afar, from passers-by to real design aficionados. The unique blend of SCP brand products, good new design from around the world and a healthy dose of 20th Century design classics make it an evocative place to browse, shop and ponder.
The story of SCP is neatly intertwined with the complete cultural and commercial renaissance witnessed in the East End over the last two decades. From the heady days of the Brit Art scene to the economic revival of Brick Lane and Spitalfields. In the early years, the SCP East store had the feel of a furniture gallery and warehouse space, hosting exhibitions of SCP products by rising stars of the British design scene and of European design difficult to get in London. The slightly run down and decadent location only seemed to increase the rarified appeal of what was on show.
Against this backdrop SCP East became a well regarded destination shop for design fans. Over time, whilst modernist design has became better loved in Britain and the local area developed beyond all recognition, both the SCP brand and SCP East have flourished. The store has changed into a far more homely place now, yet it continues to host a number of design events every year and is a very popular destination during the London Design Festival each September where it splits into a dual exhibition space, for both the new SCP designs and for an invited international guest designer or brand.